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All Pricing Events: Same-Model Repricing Plus Generational Repricing

All Pricing Events: Same-Model Repricing Plus Generational Repricing#

Counting only same-model repricing makes the US look cut-only; add generational changes and since July 2025 it is 14 increases against 16 cuts.Draft, pending review

How to read this chart

Dark bars are same-model repricing, light bars are generational repricing (new generation versus the previous one's launch price; new SKUs excluded). From July 2025 to September 2026 the US saw 14 increases and 16 cuts, and 13 of the 14 increases came from OpenAI and Google.

Source: FinSight compilation and estimates · Updated 2026-09-04